Shake Time is a protein powder designed to live up to the high standards of the Man himself, Rich Piana. Use it post-workout, first thing in the morning, or anytime you need protein. Make no mistake, this isn’t just another protein powder. This is a unique, real-foods-based, Rich Piana-style protein powder. Rich Piana was not the type of guy that bought into the protein powder craze. He believed that your protein sources should come from real foods, first and foremost. However, being realistic, he also understood that you can’t always afford the time or energy in your busy day for a proper sit down meal.